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Featured Blog Posts

5 Ways Social Media Insights Can Influence Your B2B MarketingYou meet new people all the time. At work, at your kid’s school, at Starbucks while waiting for your morning latte… and maybe it’s someone you’ve seen before, but once you’ve had a conversation you’ll always look at that person differently. …

Why Aren’t More Senior Marketers Embracing Google Plus?Remember in high school how there were the cool kids and the geeks? And that many of the geeks secretly wanted to hang out with the cool kids? Well, I think of this whenever I’m asked whether or not senior marketers are embracing Google+.

Embrace the 3 Stages of Content Marketing to Make Results Take OffEverything has stages. Rocket launches, careers, and life to name just a few. So why wouldn’t your content marketing efforts? I mean it’s (hopefully) not a question of what is content marketing or whether you should do it. The issue now is how to get …

Foursquare is Alive and Well… with Marketers That IsRemember when Foursquare was all the rage? Sure you do, as it wasn’t long ago that everyone wanted to be the “Mayor” of the local pizza parlor (admit it, you did too). But is Foursquare still relevant today? The company’s CEO says that all the import …